Sales targets missed quarter after quarter. A forecast the leadership team cannot trust. Margins under pressure. Discounting out of control. Pipeline that looks healthy but does not close. Handoffs that drop the ball. The team works hard, but the business does not move forward.
I work with companies where revenue has stalled, margins are under pressure, or the commercial engine simply is not built for the next stage. I come in, find where it is breaking down, and fix it. I build the systems and train the teams so the results hold after I leave.
Each situation is different. Find the path that fits where you are right now.
The company was growing fast through several funding rounds. The sales team was getting bigger faster than the systems behind it could keep up. A global sales force needed one shared way of working, the same onboarding for everyone, and the same standards across more than 20 markets.
Built the sales training and operations team from zero. A 5-day onboarding program for 2,000 staff. Sales scripts in 12 languages. Quality reviews on 2,500 calls. A bonus system that worked across 10 currencies. A global training team across 8 time zones.
Revenue grew 10x over 18 months. The sales force scaled from 20 to 800 people across 20 markets. Revenue per rep increased by 160%. The average basket size doubled.
The company had strong early sales but was ready to move from gut-feel decisions to a more structured way of running revenue. Pricing, margin tracking, and sales bonuses needed to be set up properly to support the next stage of growth.
Tested how the market would react to different prices. Narrowed the product line to 3 core offers. Built a live margin tracker. Designed the sales bonus system. Ran competitor research and sent mystery shoppers to test rivals. Coached the Head of Sales through the full rollout.
Gross margin improved by 50% in 90 days. Sales grew 242%. Customer prices were reduced by 20%. The new pricing and bonus systems were running stably with the internal team by the end of the project.
A focused call to understand the situation and decide if we are a fit.
Schedule right nowA written report with quantified findings across sales, marketing, customer success, pricing, finance, and execution. Prioritized actions, internal owners identified, and creation of the action plan for Phase 2.
The priority items from the diagnosis are executed shoulder-to-shoulder with your team. Weekly working sessions with leadership. Building processes, systems, training, and mentoring key leaders so the changes stick.
Continued partnership for companies that want strategic oversight and tactical input as the new system runs and scales. Cadence and scope set to match the work that needs doing.
A tighter sales process. Stronger conversion across the funnel. Pipeline that closes the way it is supposed to. Reporting that reflects what is really happening in the business.
Pricing that holds. Fewer ad-hoc discounts. Margins visible to the leadership team. Sales bonuses that reward the right behavior, not just volume.
Clear ownership across sales, customer success, finance, and operations. Clean handoffs between teams. One shared view of the numbers. Fewer fires for leadership to fight.
His ability to quickly grasp complex business situations and translate them into clear, structured measures made his team a key factor for the success of our global sales organization. Take my word for it, you won't be disappointed.
He's not the kind of advisor who drops a deck and leaves. He builds the model, sits with reps, rewrites copy, joins tough calls, and stays through rollout and iteration until it sticks. Sharp, pragmatic, and fully committed end to end.
He combines high-level leadership, strategic planning and execution, and next-level stakeholder engagement. I've been around the block at every level of the corporate space and can truly say: the strategy conversations with Chris were unmatched.
A focused call to understand what is really blocking revenue and decide if we are a fit.