Sales targets missed quarter after quarter. A forecast the leadership team cannot trust. Margins under pressure. Discounting out of control. Pipeline that looks healthy but does not close. Handoffs that drop the ball. The team works hard, but the business does not move forward.
Growing companies bring me in as a fractional CRO, interim commercial operator, or revenue turnaround partner. One week of diagnosis. 8 to 12 weeks of execution with your team. Then ongoing advisory support if the work calls for it.
Diagnose where growth is stuck across sales, marketing, customer success, pricing, finance, and execution
A clear action plan with named owners and priorities for the next 90 days
Hands-on execution with your team through stabilization, systematization, and scaling
A focused call to understand the situation and decide if we are a fit.
Schedule right nowA written report with quantified findings across sales, marketing, customer success, pricing, finance, and execution. Prioritized actions, internal owners identified, and creation of the 90-day action plan for Phase 2.
The priority items from the diagnosis are executed shoulder-to-shoulder with your team. Weekly working sessions with leadership. The work is about building processes, systems, training, and mentoring key leaders so the changes stick. A final handover so your team keeps going.
Continued partnership for companies that want strategic oversight and tactical input as the new system runs and scales. Cadence and scope set to match the work that needs doing.
Fixed fee plus outcome-based bonus. The bonus criteria are set at the start of the engagement, based on the scope of work and the company's goals: revenue growth, margin improvement, conversion lift, retention, expansion revenue, fundraise readiness. The bonus is additional to the fixed fee, never a substitute for it.
A tighter sales process. Stronger conversion across the funnel. Pipeline that closes the way it is supposed to. Reporting that reflects what is really happening in the business.
Pricing that holds. Fewer ad-hoc discounts. Margins visible to the leadership team. Sales bonuses that reward the right behavior, not just volume.
Clear ownership across sales, customer success, finance, and operations. Clean handoffs between teams. One shared view of the numbers. Fewer fires for leadership to fight.
The work is custom to the company. I work toward these outcomes. I do not promise specific percentages without seeing the business first. The diagnosis is what tells us what is achievable.
He combines high-level leadership, strategic planning and execution, and next-level stakeholder engagement. I've been around the block at every level of the corporate space and can truly say: the strategy conversations with Chris were unmatched.
His ability to quickly grasp complex business situations and translate them into clear, structured measures made his team a key factor for the success of our global sales organization. Take my word for it, you won't be disappointed.
He's not the kind of advisor who drops a deck and leaves. He builds the model, sits with reps, rewrites copy, joins tough calls, and stays through rollout and iteration until it sticks. Sharp, pragmatic, and fully committed end to end.
The company was growing fast through several funding rounds. The sales team was getting bigger faster than the systems behind it could keep up. A global sales force needed one shared way of working, the same onboarding for everyone, and the same standards across more than 20 markets.
Built the sales training and operations team from zero. A 5-day onboarding program for 2,000 staff. Sales scripts in 12 languages. Quality reviews on 2,500 calls. A bonus system that worked across 10 currencies. A global training team across 8 time zones.
Revenue grew 10x over 18 months. The sales force scaled from 20 to 800 people across 20 markets. Revenue per rep increased by 160%. The average basket size doubled.
The company had strong early sales but was ready to move from gut-feel decisions to a more structured way of running revenue. Pricing, margin tracking, and sales bonuses needed to be set up properly to support the next stage of growth.
Tested how the market would react to different prices. Narrowed the product line to 3 core offers. Built a live margin tracker. Designed the sales bonus system. Ran competitor research and sent mystery shoppers to test rivals. Coached the Head of Sales through the full rollout.
Gross margin improved by 50% in 90 days. Sales grew 242%. Customer prices were reduced by 20%. The new pricing and bonus systems were running stably with the internal team by the end of the project.
A focused call to understand what is really blocking revenue and decide if we are a fit. No payment. No obligation.